Cookie Policy
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device on subsequent visits, remember your preferences, and - where you have consented - collect information for analytics or advertising purposes.
We also use similar technologies such as local storage, session storage and pixel tags. This policy covers all such technologies collectively referred to as "cookies".
2. Your Consent - Consent Mode v2
When you first visit our website, a cookie banner appears. Until you make a choice, all non-essential cookie categories default to denied, including:
ad_storage- deniedad_user_data- deniedad_personalization- deniedanalytics_storage- denied
Only functionality_storage and security_storage are granted by default, as these are strictly necessary. When you click Accept All, we update these consent signals to granted and activate the corresponding tags. When you click Reject Non-Essential, non-essential signals remain denied.
Your choice is stored in your browser's localStorage under the key cookieConsent. You can change your preferences at any time by clearing your browser data or contacting us.
3. Cookie Categories We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off. They do not require your consent under the UK PECR / ePrivacy rules.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| cookieConsent | Vale Moor Wellness | Stores your cookie consent choice (localStorage key - not an HTTP cookie) | Until cleared |
| PHPSESSID | Vale Moor Wellness | Session management for server-side form processing | Session |
3.2 Analytics Cookies
These cookies help us understand how visitors interact with our website. All data is aggregated and anonymised. They are only set after you accept the Analytics category.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users by assigning a randomly generated number as a client identifier | 2 years |
| _ga_* | Google Analytics (GA4) | Used to persist session state across page requests | 2 years |
| _gid | Google Analytics | Distinguishes users | 24 hours |
| _gat | Google Analytics | Used to throttle request rate | 1 minute |
3.3 Marketing & Advertising Cookies
These cookies are used to deliver advertising relevant to your interests and to measure the effectiveness of advertising campaigns. They are only set after you accept the Marketing category.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _gcl_au | Google Ads | Used by Google AdSense for experimenting with advertisement efficiency | 3 months |
| _fbp | Meta (Facebook) | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers | 3 months |
| IDE | Google DoubleClick | Used by Google DoubleClick to register and report actions after viewing or clicking one of the advertiser's ads | 13 months |
4. How to Manage Cookies
You can manage your cookie preferences in the following ways:
- Our cookie banner: when you first visit the site, or by clearing your browser cookies and revisiting. Click "Customise" to set preferences by category.
- Browser settings: most browsers allow you to refuse or delete cookies via their settings menu. Note that disabling cookies may affect the functionality of this website.
- Opt-out tools: you can opt out of Google Analytics measurement at tools.google.com/dlpage/gaoptout. You can manage advertising preferences via the Your Online Choices tool.
5. Third-Party Cookies
Where third-party services place cookies (such as Google Analytics or Meta Pixel), those third parties are responsible for those cookies under their own privacy and cookie policies. We have data processing agreements in place with each provider. Links to their policies:
- Google: policies.google.com/privacy
- Meta: facebook.com/privacy/policy
6. Changes to This Policy
We may update this Cookie Policy as our use of cookies changes or in response to changes in law. The "Last updated" date at the top reflects the most recent revision. We encourage you to check back periodically.
7. Contact
If you have any questions about our use of cookies, please contact us at info@eliminatedrainil.world or see our full Privacy Policy.